Newsvetter

Unwise SOPA Blackouts

by Andrew on January 18, 2012

Don’t be like Frank and don’t forget to contact your Senator and let them know your thoughts on SOPA.

Ghost in the (Klout) Machine

January 5, 2012

Sharing this cartoon may cause your Klout score to go up, down or stay the same.

X-Mas in the Internet Age

December 24, 2011

2011 was the year everybody went crazy about privacy. This is a good thing but perhaps we can try and be a bit more measured in our reaction in 2012.

Did this toon to poke fun at my bro, the new privacy lead at Mozilla.
In case you missed it, Mozilla (and now Google) is introducing a “Do Not Track” option for the Firefox browser. You can read all about it at my brother’s blog, First Person Cookie. Great stuff, unless you get lost in the [...]

Are your New Year’s resolutions really new?

January 2, 2011

Here’s a New Year’s resolution for 2011: Make sure your resolutions are different from the previous year.

Cat Nerds

October 30, 2010

Canine Social Media Etiquette

October 16, 2010

Why cats suck at social media

October 9, 2010

Facebook Places kills hide and seek

August 19, 2010

An unintended consequence of Facebook Places? Or was it intentional? Zuckerberg please explain yourself!

Facebook passes 500 million user mark

July 21, 2010

Is this a good day? Bad day? Let’s hear your thoughts in the comments. I couldn’t let the day pass without a commemorative cartoon.

How laziness killed my PR pitching platform

July 13, 2010

Josh Bernoff of Forrester has “a new model for PR and influencers.” It’s a fantastic idea and one that I really hope will take off. Actually, I wished it had taken off two years ago.
You see, back in 2007 I started researching ways to improve the quality and relevance of PR pitches. I spent 6 [...]

The rise of fake PR and how to manage it

June 29, 2010

I know. This probably isn’t a real trend (yet), but fake PR cases seem to be on the rise.
The most notable of course have been the following: the fake BP Global PR Twitter account, the General Mills press release hoax, and now, the fake PR account for AT&T.
My personal favorite is the Heishman Flillard stunt [...]

Four steps to better press release optimization

June 10, 2010

I really don’t like press releases. So when Portland-based search engine marketing firm Anvil Media posted something about press release optimization I was immediately skeptical.
But this post was refreshingly different because Anvil Media was honest about one thing: no amount of optimization is going to help a press release that isn’t newsworthy to begin with.
You [...]

Journalists will reward humor in PR

May 27, 2010

If you still need a compelling reason to explore humor in PR, this post is for you. This week, a company called SonicMule decided to do add humor to a new hire announcement and it resulted in a major PR victory.
For those of us who work in PR, writing and pitching the new hire press [...]

Could advertising replace PR?

May 13, 2010

Rich Becker of Copywrite Ink has an interesting post today about how the lines between advertising and PR are blurring. I’ve been noticing this as well but I wonder if all this blurring could eventually lead to the replacement of many PR functions by advertising.
Here’s why I think this:

People in advertising are better at telling [...]

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