Comments on: The PR-ad-marketing quibble http://www.newsvetter.com/2009/09/08/the-pr-ad-marketing-quibble/ Wed, 18 Jan 2012 20:15:43 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Jason Falls http://www.newsvetter.com/2009/09/08/the-pr-ad-marketing-quibble/comment-page-1/#comment-136 Jason Falls Tue, 08 Sep 2009 23:52:20 +0000 http://www.newsvetter.com/?p=1422#comment-136 Great post. I think in the 1960s Draper would have a point, but that was just the beginning of the maturation of the PR industry. Today, there are not only a ton of PR firms who execute, but the line between ad agencies and PR firms is often very blurred. And social media practitioners aren't going to distinguish themselves much more convincingly. You're right - the clients and/or non-industry folks don't care who owns it ... from an agency/firm and external perspective. But they will be forced to care about who owns it internally because, hopefully, they'll embrace it there, too. Great post and food for thought. Great post. I think in the 1960s Draper would have a point, but that was just the beginning of the maturation of the PR industry. Today, there are not only a ton of PR firms who execute, but the line between ad agencies and PR firms is often very blurred.

And social media practitioners aren’t going to distinguish themselves much more convincingly. You’re right – the clients and/or non-industry folks don’t care who owns it … from an agency/firm and external perspective. But they will be forced to care about who owns it internally because, hopefully, they’ll embrace it there, too.

Great post and food for thought.

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