Hard Lessons

Traditional public relations is dead. The press release is useless, and many PR agencies are clueless about the web.

Newsvetter is a new kind of consultancy designed to help you navigate and exploit the resulting chaotic landscape. Our senior consultants have decades of experience in traditional and digital media and know how to make your content compelling and accessible whether it's distributed through a website, email pitch, blog post, or social network.

Our unique "newsvetting" process saves you time and money by avoiding expensive PR campaigns that have little to no news value. Our process helps you to build new revenue streams through content that consumers will actually read and share with others.

As digital communications continue to evolve and create new avenues, we're committed to learning and experimenting with every PR tool available now and in the future. And we won't try to rip you off with some pricey one-size-fits-all contract; we offer an a la carte menu to provide whatever suits you best.

Andrew Fowler is the founder of Newsvetter, a Portland-based PR consultancy and the creator of Guhmshoo cartoons. He has worked in public affairs and public relations since 1993 and has helped clients create compelling PR campaigns that have resulted in coverage in a variety of top media outlets throughout the country including: USA Today, Reuters, Associated Press, Wired, San Francisco Chronicle, Portland Oregonian, WNYC, and PBS. Prior to creating his own consultancy in 2003, Andrew worked at Waggener Edstrom Worldwide where he provided PR counsel to enterprise software manufacturer SAP and several startup companies in the biotech sector. Andrew also spent five years as a news analyst for the German Embassy in Washington. D.C. Andrew graduated from Northwestern University and holds a Masters Degree in International Communication from the School of International Service at American University.

419.730.3040

andrew [at] newsvetter [dot] com