From the category archives:

The Media

Four steps to better press release optimization

by Andrew on June 10, 2010

Journalists will reward humor in PR

by Andrew on May 27, 2010

Could advertising replace PR?

by Andrew on May 13, 2010

Should Twitter sell ads on the Fail Whale?

by Andrew on April 23, 2010

Maclaren: Case study in PR errors

by Mike on November 17, 2009

The absurdity of embargoes

by Mike on November 1, 2009

On salaries, don’t pass the buck

by Mike on October 29, 2009

The dumbing down of media

by Mike and Andrew on October 23, 2009

Hybrid media species discovered

by Mike on September 30, 2009

Learn to love your links

by Mike on September 23, 2009

Boeing breaks the news barrier

by Mike on September 15, 2009

The PR-ad-marketing quibble

by Mike on September 8, 2009

Forget about the New York Times

by Mike on July 21, 2009

When writing blogs, less is more

by Mike on July 14, 2009

Can your PR people do this?

by Mike on June 29, 2009

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